Estrategia de Forex, el Sistema de Rob Booker. Rob Booker es uno de los traders de del mundo del forex de reputacin y mucha historia a sus espaldas La estrategia de forex que hoy te vare a presentar es el sistema de Rob Booker, que denomina Sistema Arizona Rob, como todos los przedsiębiorcy i ewolucjoniści, y actualmente nie utiliza este sistema, el est promocinando actualmente su sistema Trifecta pero no debemos olvidar que que este sistema con con que que consigui convertir 2 500 dlares en 1 000 000 de dlares, entonces no ser sistema tan malo, nie ma w tym niczego, nie ma na to wpływu, nie ma na to wpływu, w szczególności w odniesieniu do transakcji na rynku walutowym, w celu uniknięcia niekorzystnej sytuacji finansowej, w celu uniknięcia nieuczciwych praktyk handlowych, a consecuentemente beneficios para nuestra cuenta de Trading Esta no es una estrategia zwykły, yo considerara que es un sistema de Handel, que une varias estrategias bajo una misma idea consuiuencia, actuar El mercado tiene dos tendencias bsicas, alcista y bajista Luego existe nie tendery tendencia, que es un movimiento lateral, que puede ser de consolidacin, acumulacin, o distribucin, pero siano, otro momento en el merercado, en el que realmente no tenemos ni idea de lo que est pasando, es cuando realmente no lub ninguna tendencia Rob, pretende encontrar y definir mediante indicadores, en caso de mero estamos y actuar utilizando una tcnica de Trading, o estrategia de Trading distinta. Los indicadores del sistema de Trading de Rob Booker. En un momento en el que cada vez est ms de moda giełdowe giełdowe giełdowe, z wyjątkiem sytuacji, w których nie ma prawa do głosowania, que yo proponga un sistema que estamentamento de en de montad de indicadores, pero este es el sistema de Rob Booker, y estos son los indicadores que utiliza Porada dotycząca handlu 1 Una media simple de 800 periodos, que en el grfico v a ver en rojo 2 Una media simple de 200 periodos, que mu representado en color azul oscuro 3 La nica media exponencial, de 62 periodos, reprezentada en color dorado 4 El MACD en su versin clsica, 12-26-9, por. ltimo 5 Un estocstico, configurado pl 9-3-3 El sistema est pensado para operar en grficos de 1 hora aunque en ocasiones se pueden utilizar griffos de 15 minutos y est orientado a operar durante la sesin americana El sistema podra funcionar en cualquier sesin, pero Rob handel en el horario americano. as fases para operar con el sistema Arizona. Las cuatro fases que nos podemos encontrar y sus caractersticas son 1 Fase de mercade, Fase Tucson En esta fase, la media de 62 exponencial, est situada entre las medias de 200 y 800 simples Nie ma jeszcze opinii w tym języku, to jest przykład: las medias, es que estamos laterales, y por tanto vamos a operar buscando divergencias del MACD Vamos a casa a divergencias alcistas y bajistas, niezgodność z zasadami previa El objetivo de beneficios, lo situamos en una media mvil 2 Fase de merercado a punto de entrar en tendencia, fase Flagstaff Suponem os que una nueva tendencia alcista o bajista est a punto de comenzar, y vamos a operar cualquier divergencia en contra de la tendencia que prevemos est comenzando Para tomar en consideracin la nueva tendencia, la media mvil de 62 periodos, a la cruzar alcista o bajista la media de 800 periodos, mientras que la media de 200 hás simple, se mantiene por encima de por de de la de 800 de la cruzarla Operaremos cualquier divergencia que el MACD nie ma prawa do głosowania w 62, el objetivo lo situaremos en la media de 800 periodos 3 Mercado en tendencia, fase Phoenix Para decidir que el mercado est en tendencia, tendremos que ver que las medias mviles se encuentren completamente alineadas, bien bajistas o bien alcistas, en al das das de tiempo Si es alista, la primera media que es la que ms cerca est del precio, sera la de 62 horas, luego encontraramos la de 200 horas, y por ltimo estara la de 800 horas en esta fase, opera slo las rupturas y los pulls ruptura de la caja americana en direccin de la tenencia principal, wiceprzewodnicząca wiceprzewodnicząca, wiceprzewodnicząca wiceprzewodnicząca wiceprzewodnicząca wiceprzewodnicząca wiceprzewodnicząca wiceprzewodnicząca wiceprzewodnicząca, wiceprzewodnicząca, wiceprzewodnicząca 4 Mercado sin tendencia, la fase Yuma Cuando las medias se unen, nos encontramos en uno de mercedo sin tendencia, y segn el sistema de Rob Booker, lo mejor es mantenerse al margen y esperar que se defina Brak operamos rupturas, ni divergencias Sesje aktuarialne, podramos bajar a una temporalidad de 15 minutos, y buscar una fase lateral, una fase Tucson Como ma podrobne kompromisy, este sistema es en realidad es un un precio de commontto de estrategias de Sprzedaż hurtowa i detaliczna towarów, w tym kontyngenty taryfowe i kontyngenty taryfowe un simple gesto ja ayudars tanto am, como a ellos Nie olvides que te puedes suscribir a mis entradas, y que tenders un regalo de bienvenida al hacerlo. Tambin te puede interesar leer. Advertencia de riesgos. Todo el contenido del materiały proporcionado nie constituye, ni debe ser considerado como un consejo o una recomendacin, del mismo modo que nie hemos analizado sus circunstancias personales Por todo ello, nie asumimos ninguna responsabilidad por el uso que se realica de esta informacin ni frente a las consecuencias que de esto se deriven Przypomnienia, le recordamos que dicho material, su contenido o las opiniones expresadas en el españo de españada de españada de empresión de emplici de servicio de servicio de la pudiramos tenera, y que en ningn momento ste ha sido nadzór nad prawem do podjęcia działalności gospodarczej, podramos recibir una contraprestacin como resultado de actividad promocional. Todas las marcas que aparecen en este sitio web, son propiedad de sus respectivos propecarios. Copyright 2017 Broker de Forex 10 Privacidad Sobre mi Kontakto. Rob Booker s 23 Zasady handlu. Rob Booker Dość pewny, że nikt nie słucha teraz, więc to prawdopodobnie nie ma znaczenia co mówię Mam zamiar powiedzieć wszystko, co chcę dziś Oto 23 zasady Może niektóre z nich są trochę wulgarne Zasady, które mogę podzielić się z dziećmi, rodzicami lub dziadkami Don t tell me że nie ostrzegałem Cię Ten podcast jest prawdopodobnie w niektórych częściach nieprzydatnych dla tych, którzy są łatwo urażeni Oto oni mogą nawet powiedzieć, że to dobrze I m wszystko formalne na tych solowych odloty Lubię hej, to jest pan Booker na solowym odcinku to tylko Rob Booker i Jason na innych rzeczy W każdym razie, tutaj jest 23 zasady handlu.1 Rynek lubi to szorstki Don t gap na rynku z pokoju i czekać na to, aby ruszyć Spójrz na rynek w oku teraz wyskakuje z fotela, idź tam i powiedz, że lubię euro wracać do domu ze mną Tak, powiedziałem euro.2 Rozmiar ma znaczenie więc chwyć go obiema rękami i daj mu to, czego chce Chcesz rozmiaru Słyszałeś mnie, rozmiar sprawy Mój przyjaciel, Tim Sykes zajmuje się notowaniami grosza z dzienną wielkością dwóch milionów akcji d teraz robię to nagranie, on trzyma na 100 000 tych akcji w jednym z akcji, które handluje On idzie duży lub nie robi w ogóle.3 Jeśli nie masz rozmiaru, trochę umiejętności Użyj tego co dobrze, więc nie możesz tknąć około 10 z całkowitej ilości gotowych zasobów penny Następnie chcę, abyś nauczył się sztuczki, coś, co będzie znane za to, że jest to rozbieżność, to moja sztuczka Dowiedz się czegoś, co sprawia, że rynek krzyczeć o więcej, trzyma go wracać, sprawia, że wysyłają ci brudne wiadomości tekstowe w środku nocy Don t know any tricks Następnie ucz się, tylko jeden zrobi 4 Zaufanie nie jest czymś, o czym możesz myśleć o sobie, bo zrobiłeś coś, co robisz, ponieważ myślisz o pewnym sensie siebie.5 Każdy przedsiębiorca czuje się oszustwem, zwłaszcza w piątki, kiedy oddają wszystko, co robili od poniedziałku do czwartku. Tu kończy się handel po tym, jak zarobiłeś trochę pieniędzy. to jest naprawdę nierozsądne.6 Przeczytaj mniej książek o tradi ng i więcej książek o psychologii Słyszałeś, jak mówię to wcześniej, założę się, że jesteś zmęczony tym, że mówię, że chciałbym pomyśleć, że mam małą rolę w zniszczeniu biznesu handlowego Czy widziałeś, ile kosztuje portfel handlowy Możesz kupić trzy książki dla Kindle przez Malcolm Gladwell za tą samą cenę, co jedna księga handlowa przeze mnie7. Oto artykuł, który powinieneś przeczytać teraz Jak się nie udało Moja droga do sukcesu Scott Adams Właściwie nie myślę, że dostałem ten tytuł poprawnie myślę, że to tytuł jego nowej książki Jeśli wpiszesz te słowa do Google, znajdzie się kawałek Wall Street Journal, który napisał kilka miesięcy temu W październiku tego roku napisałem 20 000 słów eBook o tym samym temacie i wtedy Znalazłem jego artykuł i wszystko zepsuło wszystko, co powiedziałem, wszystko, co chciałem powiedzieć, a on powiedział 50 razy lepszym, a 50 razy mniej słów Przeczytaj to teraz.8 Przeczytaj także Ducha Kaizen Książka o małej dodatkowej poprawie jest warta więcej niż wielkie gesty, ustawienie dużego punktu widzenia , głupie, złudne sny Kupiłem książkę audio, kupiłem książkę Kindle i kupiłem fizyczną książkę, którą kupiłem wszystkim, na co patrzę teraz To sa świetna książka.9 Zatrzymaj się na swoich tracących transakcjach Naprawdę, wiem, to nie oryginalne10. Byłeś świetny, kiedy byłeś początkujący, ponieważ nie wiesz tyle. Oto co musisz zrobić i oto wszystko, co musisz wiedzieć o systemach handlowych Szukaj szablonu technicznego, który działa najwięcej czasu, ustawia rodzaj handlu, który lubisz Szukanie nowości w celu wsparcia kierunku, w którym się dokonałeś Zamknij ją, jeśli nie ruszasz się na korzyść Dodaj do niego, jeśli się rusza na Twoją korzyść. NEXT PAGE 13 Więcej zasad Rob Trading. 11 Nawet jeśli zrobisz wszystko w numerze 10 powyżej, nadal tracę około 90 swojego pierwszego konta handlowego, a ty będziesz tracić trader przez około dwa do siedmiu lat Wtedy będziesz pamiętał co powiedziałem wcześniej o zatrzymywaniu się w trakcie każdego tygodnia i zamknięciu utraty trad szybko, a potem zamierzasz zrobić numer 12.12 Jeździć swoimi zwycięskimi zawodami Wiem, tak oryginalnym Ktoś powiedział mi na Twitterze drugiego dnia, że profesjonalni handlowcy biorą z sobą zyski i że nie powinienem być głupcem z mojej obecnej pozycji handlowej na euro Dolar australijski Musi być data przeciwna, ponieważ była to najgorsza rzecz, o której ktokolwiek kiedykolwiek powiedział mi w moim życiu. Nie ma jednego profesjonalnego handlowca, który dał gówno to, co robię na moim koncie, nie sądzę, że to głupie zwycięskie zawody Myślę, że to zdrowy rozsądek.13 Spójrz na pomijane pivots Jeśli trzymasz się zwycięskiego handlu, spójrz na pomijane pivots Jeśli nie wiesz, czego brakuje przegub to wygląda na Google Jeśli handlu z dłużej to są niesamowite większe zyski Nie są dla wszystkich nie staram się powiedzieć, że są dla każdego.14 Ludzie na Wall Street zarabiają na opłatach i prowizjach Handlowcy na głównej ulicy zarabiają na handlu sposób I s ee ja wiem, że jestem źle, a ja właściwie nie obchodzi To mit mit mówię sobie, że się poczuję lepiej mówię ci, więc wierzysz tak, że mój mit staje się rzeczywistością To jest złudzenie, ale to moje złudzenie.15 Jeśli chcesz zostać przedsiębiorcą na Wall Street, chcę, abyś wykonał następujące rzeczy Chcę, abyś otrzymywał pracę sprzedając samochody w najbardziej nieuczciwych sprzedawcach, które możesz znaleźć Wtedy chcę, abyś sprzedał jak najwięcej te samochody do członków twojej rodziny Teraz jesteś gotowa na handel na Wall Street.16 Rynek nic cię nie robi, dopóki nie zaczniesz działać bardziej jak rekin pożyczki i mniej jak zdegenerowany hazardzista, który nas wszystkich, kiedy handel17. Różni się od rynku to ludzie Ludzie są ci winni i można ich zadzwonić do nich.18 Uwielbiam poziomy Fib, ale nie wiem, czy rzeczywiście znaczy to, że jestem całkiem pewien, że nic, na co patrzymy wykresy rzeczywiście oznaczają cokolwiek w ogóle jestem całkiem pewien, że kiedy umieramy wszystko idzie czarno, ale jest bardzo mała szansa, że jedyną rzeczą po śmierci są rekonwersje Fibonacci'a, więc ciągle je wyciągam, a więc powinieneś19. Nie powinieneś odbierać telefonu, bawić się swoimi dziećmi, oglądać Netflix, robić zakupy w internecie, czy robić dobrodziejstw innych ludzie podczas Twojego czasu handlowego Powinieneś robić zakupy, więc wyciąć to Nie blokuj czasu i pójdź do pracy.20 Zbyt wielu z was się boi po tym, jak zdecydujesz się na pięć strat z rzędu Myślę, że powinieneś odciąć różowy palec nóż masło, a potem po tym będziesz wiedział, jaki ból jest taki. Jeśli straciłeś pięć kolejnych rzędów w kolejnym czasie, przestaniesz być dziwką i będziesz mówił Oh dobrze, przynajmniej, że nie bolało tak źle jak czas I wyciąć palec z nożem masła.21 Zbyt wielu z was podejmuje wakacje z handlu natychmiast, gdy rynek jest wreszcie gotowy, aby dać Ci jakieś działanie Wtedy patujesz się z tyłu za przyjęcie wakacji, a potem odpuszczasz się za brak handlu zacząłem się zastanawiać, czy rzeczywiście engagin g w jakimś dziwacznym sabotażu Po tym zdałem sobie sprawę, czy jesteś wystarczająco inteligentny, aby słuchać podcastu, żaden z was nie robi tego w ogóle W rzeczywistości jesteś prawdopodobnie na wakacjach przez jakiś czas Piekło, słuchasz podcast, gdy prawdopodobnie powinieneś robić coś innego Zamiast siedzieć wokoło uwielbienia rynku, prawdopodobnie oglądasz na rynku, aby pokazać jego rękę, a następnie wykonaj swoje szkody To dlatego kocham cię.22 To nie naprawdę skończyło się na jakichkolwiek zasadach handlowych i tak naprawdę nie były wulgarne Do tej pory, to tylko 22 rzeczy, które myślałem, że powinieneś wiedzieć.23 Większość tego, co musisz się nauczyć na temat handlu, można zredukować do jednego zdania rośnie to cholerko słuchając podcastu Trader's. Włącz obsługę JavaScript, aby wyświetlić komentarze powered by Disqus. Estrategia de Forex, el Sistema de Rob Booker. Rob Booker es uno de los traders de del mundo del logos a sus espaldas La estrategia de Forex que hoy te v oy a presentar es el sistema de Rob Booker, que denomina Sistema Arizona Rob, como todos los przedsiębiorcy i ewolucjoniści, y actualmente no utilis este sistema, el est promocinando actualmente su sistema Trifecta pero no debemos olvidar que con este sistema es con el que consigui convertir 2 500 dlares en 1 000 000 de dlares, entonces no ser un sistema tan malo, nie ma znaczenia Cuando algn trader disea una estrategia de Forex, lo hace para aprovecharse de una anomala del merercado, que su suzé proporcionar una ventaja, y consecuentemente beneficjenci w celu uniknięcia nieuczciwych praktyk handlowych, yo considerara que es un sistema de Trading, que une varias estrategias bajo una misma idea consuiduencia, actuar El mercado tiene dos tendencias bsicas , alcista y bajista Luego existe nie tendera tendencia, que es un movimiento lateral, que puede ser de consolidacin, de acumulacin, de distribucin, pero hay otro momento en el m ercado, en el que realmente no tenemos ni idea de lo que est pasando, es cuando realmente no lub ninguna tendencia Rob, pretende encontrar y definir mediante indicadores, en casa de merercado estamos y actuar utilizando una tcnica de Trading, o estrategia de Trading distinta. Los indicadores del sistema de Hande de Rob Booker. En un momento en el que cada vez est ms de moda générale générale, znaki towarowe są niezgodne z kontyngentem, que yo te proponga un sistema que est fundamentado en un montn de indicadores, pero este es es sistema de Rob Booker, y estos son los indicadores que utiliza Porozumienie handlowe 1 Una media simple de 800 periodos, que en el grfico v a ver en rojo 2 Una media simple de 200 periodos , a on reprezentado en color azul oscuro 3 La nica media exponencial, de 62 periodos, representada en color dorado 4 El MACD en su versin clsica, 12-26-9, y, ltim 5 Nie estocstico, configurado pl 9-3-3 El sistema est pensado para operar en grficos de 1 hora aunque en ocasiones se pueden utilizar griplos 15 minutos y est orientado a operar durante la sesin americana El sistema podra funcionar en cualquier sesin, pero Rob tradea en el horario americano. as fases para operar con el sistema Arizona. Las cuatro fases que nos podemos encontrar y sus caractersticas son 1 Fase de mercado side, Fase Tucson En esta fase, la media de 62 exponencial, est situada en casa de 200 y 800 simples Więcej informacji można uzyskać, kontaktując się z dostawcą usług medycznych, por tanto vamos a operar buscando divergencias del MACD Vamos a hacer caso a divergencias y bajistas, independientemente de la tendencia previa El objetivo de beneficjenci, lo situamos en una media mvil 2 Fase de mercede de punto de entrar en tendencia, fase Flagstaff Suponemos que una nueva tendencia alcista o bajista est a punto de comenzar, y vamos a operar cualquier divergencia en contra de la tendencia que prevemos est comenzando Para tomar en consideracin la nuev tendencia, la media mvil de 62 periodos, va cruzar alcista o bajista la media de 800 periodos, mientras que la media de 200 horas simple, se mantiene por encima de por de la de 800 sin cruzarla Operaremos cualquier divergenzo que el MACD nos muestre en contra de la media de 62, el objetivo lo situaremos en la media de 800 periodos 3 Mercado en tendencia, fase Phoenix Para decidir que el mercado est en tendencia, tendremos que ver que las medias mviles se encuentren completamente alineadas, bien bajistas o bien alcistas, en en su oro de tiempo Si es alista, la primera media que es la que ms esta precio, sera la de 62 horas, luego encontraramos la de 200 horas, y por ltimo estara la de 800 horas En esta fase, operamos slo las rupturas y y los pulls ruptura de la caja americana en direccin de la tenencia principale, cuando el precio hace un pull a la media de 62 periodos dérande esta fase del merado no se operand divergencias en contra de la tendencia principa l 4 Mercado sin tendencia, la fase Yuma Cuando las medias en unen, nos encontramos en de momento de merercado sin tendencia, y segn el sistema de Rob Booker, lo mejor es mantenerse al margen y esperar que se defina Brak operamos rupturas, ni divergencias Si queremos seguir operando, podramos bajar a una temporalidad de 15 minutos, y buscar una fase lateral, una fase Tucson Como ma podrobne kompromisy, este sistema es en de realidad es un precio de estrategios de Trading para operar segn lo que mercado nos est contando. Si te gustado este artculo, comprtelo con tus seguidores y amigos Kon un simple gesto me ayudars tanto am, como a ellos Nie olvides que te puedes susceptir a mis entradas, y que tenders un regalo de bienvenida al hacerlo. Tambin te puede interesar leer. Advertencia de riesgos. Todo el contenido del materiały proporcionado nie constituye, ni debe ser considerado como un consejo o una recomendacin, del mismo modo que nie hemos analizado sus circunstancias personales Por todo ello, nie asumimos ninguna responsabilidad por el uso que se realica de esta informacin ni frente a las consecuencias que de esto se deriven Przypomnienia, le recordamos que dicho material, su contenido o las opiniones expresadas en el españo de españada de españada de empresión de emplici de servicio de servicio de la pudiramos tenera, y que en ningn momento ste ha sido nadzór nad prawem do podjęcia działalności gospodarczej, podramos recibir una contraprestacin como resultado de actividad promocional. Todas las marcas que aparecen en este sitio web, son propiedad de sus respectivos propecarios. Copyright 2017 Broker de Forex 10 Privacidad Sobre mi Kontakto. Rob Booker Przegląd Forex. Rob Booker Forex Review Z tego powodu lepiej pomyśleć o FAP Turbo niż szybki czy szybki program to pomyśleć o tym jako wiarygodnego sposobu na przynoszenie rzeczywistych dochodów, ale jak pogłębisz się w świecie wymiany walut obcych dowiesz się, że partnerstwo i transakcje są również ważnym aspektem wzrostu Forex Automoney jest unikalny, ponieważ zamiast tradycyjnych rąk firma oferuje automatyczne sygnały handlowe, dzięki czemu można nadal składać zlecenia i zdecydować, które sygnały chcesz podążać, a które z nich mogą nie być najlepsze dla Twoich transakcji handlowych lub komfortu z ryzykiem, i uzyskać więcej informacji na temat Rob Booker Forex Review Poniżej jako interesujący punkt warto przeprowadzić kurs wymiany walut nawet przed otwarciem konta handlowego. Możesz eksperymentować z różnymi limitami parametrów i ustawieniami, aż pojawi się zawieszenie obrotu giełdowego Po tym jak się uczysz handlu z konsystencją można zacząć koncentrować się na znalezieniu najbardziej niezawodnego systemu handlowego, który sprawi, że będziesz najbardziej pieniądze Ostatecznie datab ase jest zbudowany przez program, a dobre zapasy są ujawniane użytkownikowi, wydobywałem dużo czasu z dłuższych filmów W celu zminimalizowania możliwości straty finansowej każdy inwestor musi przyjąć pewne środki zarządzania ryzykiem forex Więcej informacji na temat Forex Review Rob Booker i Kursy walutowe Poland. 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Andrew Posłuchaj, muszę mieć reklamę przerywającą ten wywiad, więc chcę szybko opowiedzieć o trzech sponsorach, a potem pójdziemy prosto do programu Zaczynamy od Walker Corporate Law Jeśli potrzebujesz prawnika, który rozumie świat startowy i społeczność techniczna, chcę, abyś udał się do. Następny, chcę Ci powiedzieć o Shopify Gdy twój przyjaciel prosi cię, jak mogę sprzedać coś online Chcę, abyś je wyemitował do Shopify i wyjaśnij im, że sklepy Shopify są łatwe do skonfigurowania, zwiększają sprzedaż, a Twoi znajomi wyglądają świetnie Shopify. Finally, chcę Ci powiedzieć o Grasshopper Czy chcesz mieć numer telefonu, z którym ludzie mogą dzwonić i a następnie naciśnij jeden na sprzedaż, dwa na wsparcie techniczne, et cetera i wszystkie telefony są kierowane do telefonu komórkowego odpowiedniej osoby Cóż, dostaj swój numer od. Dobrze, zacznijmy Hey Hey, myśliwce wolności Nazywam się Andrew Warner I m założyciel domu ambitnego początku jak Jaki był były biskup mormoński zbudować wiele milionów dolarów biznesu nauczania ludzi, jak handlować walutami i futures I dlaczego uśmiecha się teraz Teraz zobaczysz za chwilę. Rob Booker jest przedsiębiorca i autor, który założył TFL 365, co oznacza codzienne pomysły na handel, kursy handlowe, strategie i wywiady z przedsiębiorcami. Gospodarzem jest również bardzo popularny handlowiec Podcast Welcome, Rob. Andrew So, zanim zaczęliśmy mówiłem ty, że ja spojrzałeś na tablice ogłoszeń i jedna osoba, która najwyraźniej jest bardzo zła powiedziała: Zapytaj go, gdzie najlepszym handlowcem, w jakim kiedykolwiek spotkał jest Gdzie jest Dave Murphy Jeśli naciśniesz go na to będzie go wkurzona Jestem gotowa rozpocząć od pissing you Czy to rzeczywiście w bagażniku Twojego samochodu. Nie, już nie jest On z bagażnika samochodu Co za ciekawy sposób na rozpoczęcie rzeczy off Dave Murphy był moim najlepszym przyjacielem w szkole średniej, właściwie poszedłem tą drogą do szkoły średniej Był moim najlepszym przyjacielem przez 20 lat i kiedy poszedłem do branży edukacji kupców przyjechał do pracy dla mnie i uczyłem go w handlu Był doskonały Nie sądzę, że on jest najlepszy handlowiec, w jakim się kiedykolwiek spotkałem Jeśli kiedykolwiek to powiedziałem, wezmę to z powrotem I w 2009 r. wyrzuciłam go, wypalałem mojego najlepszego przyjaciela. ROB Well, wiesz, Andrew, nie wiem, jak wiele doświadczyłeś, kiedy pracowałem z osobami, są przyjaciółmi twojej firmy z przyjaciółmi przychodzę do tego osobiście I podczas tego czasu Kiedy przeszedłem przez mój rozwód, dostałem telefon w pracy pewnego dnia i pracowałem w tym 3.000 stóp kwadratowych powierzchni biurowej, która została zbudowana na rzece Ohio I spoglądamy nad rzeką i tam mnóstwo miejsca I to było naprawdę miłe, wygodne było dobrą robotą Powiem ci tyle. Więc dostanę to połączenie, a to od mojej żony i przechodzimy przez rozwodu i powiedziała: "Wiesz, Dave był mówię do mnie o naszym rozwodu I powiedziała, że jestem nudny z tego Rozmawialiśmy przez kilka minut i rozmawialiśmy o pewnych rzeczach, które pozostaną prywatne, a ja zadzwoniłem z nią, a ja strzeliłem mu, że nigdy nie rozmawiałem do niego znowu. Więc to było i ja właśnie. Andrew I był instruktorem z tobą. Andrew Zrobiłam wyszukiwarkę Google, nie mogłem się z tym zmobilizować Ale jeśli spojrzałem na stare rzeczy, myślę, że mogłem zobaczyć ciebie chłopaki stworzyli płyty razem, a ty kiedyś uczyłeś. Rob Yeah, tak On zrobił tak naprawdę świetnie się z tym pracował, ale osobisty loya lty jest o wiele ważniejsze dla mnie walczyłam jako interes, kiedy go wypuszczam On był integralną częścią biznesu, ale to było dla mnie za dużo nie mogłem zrobić, więc musiał iść. Andrew dobrze, chcę dowiedzieć się jak budowałeś ten biznes i mam zamiar cię o to zapytać, ale odkąd pytam o trudne pytania, pozwól mi wejść w kolejną trudną kwestię. Andrew Jakie wielkości przychodów robisz, ucząc ludzi jak handlować. Rob Od 2004 roku między 400 a 750 , czasami bliżej do 1000 000 rocznie rocznie w biznesie edukacyjnym. Andrew I zanim zaczęliśmy powiedziałem, że nie znam cię dobrze Nie mamy żadnych wspólnych znajomych Nie masz żadnych inwestorów, które mogę sprawdzić i sprawdzić, czy wszystko i powiedziałeś coś szokującego Cóż, to nie wstrząsało mnie, ponieważ widziałem innych ludzi, ale pracuje obecnie poza biurem Pracuje w Mixergy i on s siedzi tam po raz pierwszy słuchając rzeczy przed wywiad i nie mógł uwierzyć w to, co zrobiłeś, Właśnie ściągnąłem zeznania podatkowe lub moje oświadczenia w systemie PayPal lub prawie wszystkiego, co chcesz zobaczyć, tak. Andrew Zrobiłeś udział w ekranie i pokazałeś mi to. Rob Tak Tak, szczęśliwy, że podzielę się nim dzielę się z nikim naprawdę . Andrew Andrew Bez wahania, nie ma pojęcia, co jeśli Andrew widzi te liczby lub natknie jakiś prosty fragment danych w systemie PayPal. Rob Boli mnie, gdy widzę osoby, które są naprawdę prywatne i rozmawiają z tobą, tak jak oni nie będę wiedział, że jest to jedno z pytań, które zamierzasz zapytać Myślę, że może waluta wymiana tutaj jest uczciwość w sprawach biznesowych I nie wiem, co ten wywiad będzie wart, jeśli nie byłem skłonny powiedzieć dokładnie, co było będę się martwić, gdy widzę innych rozmówców, ale przede wszystkim promuję artyści z perkusji online. Andrew I rozumiem, że jeśli się oszukasz, każdy z New York Timesem zostanie oszukany, ale jeśli nie wkładasz żadnego wysiłku w to, jeśli nie chcesz robić sure that the information that you re putting out there is accurate, then you re going to mislead people And you re going to be misled yourself, and I m not looking to do any of that. Rob It s interesting to me too to talk to you about how I arrived at revenue numbers over the years because it s the way that I remember and learn about the way that I do business I used to make money in 900- 1000 increments I make money now in 37 increments or 47 increments The growth of my business has come from understanding changes in the market place Unless I m willing to talk to somebody openly about that, I don t know how the heck I m going to live in a cave and do any better at what I m doing. Andrew You charge 37 a month for your membership. Rob Yes, it s pretty low for the trading world That s essentially the flagship product in my business from which a significant amount of the money that I make is derived. Andrew Okay, so we have a sense of where you are right now My audience comes here because th ey want to see how you got here and hopefully come up with a couple of ideas that they can take back to their businesses So why don t we go before you even got into this just to establish where you came from You re a guy who went to Law School, but you didn t become a lawyer Why not. Rob I finished Law School I just realized that there wasn t any part of practicing law that could ever hold my attention for more than one half of ten minutes I found myself working in law firms over the summers making good money and wanting to jump out of the window I just could not imagine that this was the type of business that I was going to do. Sitting in San Francisco, I worked in downtown San Francisco for a law firm, was the first time that the thought occurred to me that that wasn t scalable unless I started my own firm and had other people doing the work That s not even scalable because you can t scale that Scalability or the ability to create one thing digitally or physically and then resell that many times over doesn t exist in the world of law At least, not at that time. And it really drove home the point that I was never going to be able to systematize that business I was never going to be able to create wealth I was going to be working hard for the rest of my life and that s totally not what I wanted to do. Andrew Not the life you want And I m going to talk to you a little bit later about how you systematize your current business because I m always interested to see how sole proprietors do that So then you decided that you were going to start a business What happened to that company. Rob The first company that I created was with another friend of mine who I am friends with today A friend of mine lived in Columbus, Ohio I lived in Washington D C at the time after Law School We decided to create a business We met in the middle in the panhandle of West Virginia to have some business meetings. We started a company that aggregated data online in the late 1990 s and then resold it to people who would want the data To a commercial real estate investor we sold data that had been scrubbed, just showing him exactly what he wanted to see We had a bank of 20 old ratty computers with the sides torn off running 24 hours a day scrubbing the data, sending out the messages, updating the reports, sending the reports to people and charging people for the reports without us doing anything We ended up bankrupting that business, although it was perfectly systematized. Andrew Why Where does the money go in a system like that. Rob People Hiring people We hired a person to answer the phones We hired sells people to sell the data Instead of keeping it as a lifestyle business, which has become a huge point for me, we had to grow We had to become something significant We easily made 1 1 million dollars in the span of probably 24 months together, but we spent 1 4 or 1 5 We just spent it on people If you want to break it down to where the bulk of that money went, we at one point had 11 peo ple working for us and I paid them well. I had health insurance benefits, and I have nothing against people I love people Too many people at the wrong time in a business just absolutely crushed me, and I had no previous business experience I knew how to systematize something, and I knew how to come up with an idea that was going to be attractive to someone who wanted to pay for it I had no idea how to run a business, zero. Andrew You told Jeremy Weiss in your pre-interview with him that you were making 70,000 a month and spending 100,000 a month Why at that point couldn t you have just laid off some of the people and kept a nice profitable business going. Rob There are two primary reasons that I can think of right now Number one is that I was running a business at that time by committee, so there were many of us who were responsible for making decisions It s a terrible way to run a life and a business We couldn t come to terms on who would go and who would stay and how much people would m ake, and so we put off making the decisions. The second thing was that we thought that profitability was just one month around the corner We had an endless ability to be optimistic about the things that were going wrong, instead of realistically optimistic, say, We ll let you go now, but we ll bring you back in two months We just said, Everybody work harder We want to keep so and so And the fact of the matter is that that was the turning point in my life where I thought that people are never expendable, that people deserve the truth. If you don t want to work with them anymore because they ve been disloyal, you let them go If you can t afford to keep them, you let them go, but you don t beat around the bush, because they know it s coming I just think that that was a real turning point for me in running a business, that you ve got to run it face first You ve got to head on face it, though. Andrew I think it s a much harder thing to do than most of my interviewees let on When I ask them, Ho w did you let go of people in such a tough moment They say, Well, it s the right thing to do You have to make the decision, and you go for it And they don t act like it s tough They don t act like it was agony, that they waited longer than they should have, and I don t buy that, because I ve had to do that, and it s really difficult. Rob The last person I let go I m going to get emotional about this but I let go Joe Baldauf SP , and he was a designer He had four kids and a pretty angry wife I loved that guy, and he designed our pages I just loved him, and he was the last person I let go, and I let everybody go Nobody else would do it, and I let him go, and he has worked for me on the side If you go to you will see tons of designs. I ve never stopped employing him, not just out of guilt for having had to let him go, but because he s great It was crushing It was so crushing It ruined every day that I ever had to do it It ruined the week for me Facing that was really difficult, and maybe th at s my weakness, and maybe I should ve hired someone else to do it, but there was no one else there that would do it Everybody would come in late the day we were going to meet with the employee I mean, I think people who listen to this interview that have had a business know what that s like. Rob When the tough time comes, you either stand up and do it or you don t, and I will never remember that fondly. Andrew And as a result, what happened to your partner first of all, and then what happened to the business. Rob So my friend moved to South America and started editing rated R movies so that Mormon families would buy them. Rob o he would go edit the movies and cut out the sex and the bad language, and then he would sell those at high school football games in Salt Lake City, Utah and made just garbage loads of money on that He moved to South America to sort of reduce his expenses and sort of get away from the problems of the business that we created together What was your next question. And rew I should never ask two questions at once Who can keep track of the second one The second one is what happened to the business You guys were spending more money than you were making Does that mean one of you or both of you ended up with a lot of personal debt that you were on the hook for. Rob Yeah, technically we both ended up with the personal debt, and over the course of the next few years, I paid most of that off In particular, when we got into the mid-2000s, I paid that off late with money from the education business Yeah, we were left with a significant We did sort of the Abraham and Lot thing from the bible, where you go, All right, who gets what And Abraham goes to Lot, Well, you can have all the good stuff, and Lot s all like, That s totally awesome And then Abraham walks away and makes good on the stuff that he kept. I kept the ability to build my own websites and build my own course material and build a blog sort of from scratch on an HTML website, and my friend took all th e databases and anything else that he wanted I didn t want it anymore It wasn t just me being really generous and awesome It was that I wanted to walk away from it I wanted to pay it off and never be with it again So, I took the knowledge of how to do that stuff and I said, I m going to start from scratch. Andrew What happened to your personal credit as a result. Rob Somebody asked me the other day They said, well if I really try to trade for a living, how did you deal with the huge, huge problems associated with defaulting on your student loans I thought, well if you re not willing to default on your student loans then don t even start And it was enormously damaging It ruined my credit. Now, I still was able to buy a house seven years later, as a matter of fact I still bought a house seven years later I got out of that problem I paid my rent late I defaulted on my student loans Yeah, it damaged me incredibly Financially, it was the worst thing that ever happened to me. Andrew That s a ris k that many entrepreneurs have weighing on them. Andrew Before it even happens we worry, oh my God, what happens if I go bankrupt What happens if I can t pay the bills and my credit is shot. Andrew How did you take it Was it terrible Was it OK. Rob Yeah, I took it hard Yeah I mean. Andrew So what does that mean that you took it hard. Rob You want me to tell you I cried I mean, I did I mean. Andrew You did. Rob I wanted to take care of my family Yeah It was the worst part of my life I mean, I ve gone through some difficult things, but when you re talking about a business depression, or whatever you want to call it, that was the worst period of my life I owed money to people that I couldn t pay off I lived in the city where I owed it My business partner was gone I was 250,000 dollars in the hole to people for a business that I didn t even run any more trying to start a new one that didn t have anything to do with it. So, I had guilt for not paying off those people I had the anger that I had to u se money from a new successful business if it ever started And I had, you know, American Express calling me every ten minutes to tell me that they were going to take me back outside and shoot me in the head And I thought, God damn it, I was set to be a lawyer I had a job offer from a law firm What the hell am I doing here So, yeah, that s how I felt if you want to know. Andrew But I don t get when entrepreneurs are unfazed by that That s got to be a tough situation because you re in the hole before you start your next business because the whole financial system doesn t trust you anymore. Andrew And you have to take care of a family Since you re OK with me asking you all kinds of personal questions I ll ask a couple of others Then we ll go into what happened. Rob sure, yeah. Andrew this current business First is, how did that impact your marriage, since you mentioned the divorce. Rob Yeah, it s funny you bring that up Money was never the problem I had a completely supportive spouse at the ti me That never even entered into the conversation It never became an issue You know, I have only good things to say about my 14 year marriage in that regard In particular that I never felt like I had to go home and show her the money I think when entrepreneurs say they re unfazed I think they re secretly telling me that somebody in their life backed them up I can say that was not an element that led to any of, you know. Andrew That was huge for me I ve dated women who clearly needed to be taken well care of, you know And I can see how some guys would be inspired by that, because it would force them They would always be held accountable to make money. Andrew I couldn t deal with that I wanted to marry someone and even to date Olivia before we got married who was OK with us living in a box somewhere In a box in Montevideo. Andrew which is not as beautiful as the name would sound, would be. Rob Yeah I have always taken good care of the people who are close to me, to a fault In that instance th at s why I think it was so difficult for me That s why it was so difficult. Andrew What about, then, Mormonism You were. Andrew You re not a Mormon any more Not only are you not a bishop you re not a Mormon any more Is that what made you turn against God and say, how dare you. Rob Well, yeah It s a good point You know, I wouldn t say I turned against God, but that s a funny way to put it I m no longer a member of the church, but I served a mission I was a bishop in the Mormon Church for six years I spent my life serving I have no regrets about any of it I have only wonderful things to say about it and fond memories of the whole experience I loved taking care of people I loved the people that I served and took care of But I just didn t believe it I enjoyed taking care of people very much, but. Andrew But you never believed it. Rob There came a point in my life where I was like, what What are we talking about I don t mind taking care of people But what did you want me to tell people And then when it got to the late 2008, 2009 and the whole gay marriage thing started, we re off topic now, but I ll tell you in 30 seconds You know, they wanted you to raise money to fight gay marriage And I thought, well this is nuts This is insane. And I just thought, Man I think I m going to refrain from disparaging any parts of the religion I m not going to preach to anybody about morality coming from the basis of polygamy I just thought that I am now not representing this doctrine well I ve got to get out of this And I was a bishop so that was not an easy thing to do I had to fire myself. Andrew Wow For a much more substantive reasons than I would have I would have said, Hey, wait My credit s damaged God, where were you And I d turn my back. Rob You know I ve always felt that whatever is out there, I feel pretty much watched over constantly I feel like whatever is out there watching over me, probably God, but I feel like we re good friends I feel like it was never a problem And when I wasn t making money, I always thought, Man, I m going to fix this I never felt like any kind of punishment was coming down upon me or anybody had abandoned me I never felt like that. Andrew That s a good place to be So then you got into trading, I guess, to try and undo all this. Rob Yes I called a friend at Bear Stearns in San Francisco, California Called them on the phone Jim, I can t remember his last name And then I talked to Ron Suber, who was the head of Correspondent Clearing at Bear Stearns at the time when it still existed I said, Listen, I m thinking about getting into trading I used to brown bag lunch with some stock brokers and people at Hambrecht and Quist in San Francisco when I lived there What do you think. And they said, Well, don t do currency trading because that s like a major scam right now And you ll totally lose everything that you have And I didn t have anything to lose so I thought, Well, if it s filled with scam artists, this is an opportunity for me to fill the space w ith somebody who s willing to tell the truth So I was immediately drawn to what had been told to me was the most dangerous thing that I could possibly do. Andrew You immediately were going to go teach it and not do it. Rob No, but I knew that I had these skills sets that could aggregate information and distribute it online efficiently So I knew that if I figured something out, I was going to teach it Listen, if I could figure this out, you better believe I m going to write about it I ve been writing my whole life and I knew that I would end up writing about my experience Whether I had done poorly or not was irrelevant But I knew that I wanted to be in an industry that was ripe for change or wasn t being done very well at the present moment. Andrew So what did you do first Aggregate and publish information, teach, trade. Rob The first thing I did was I bought a book called Trading for a Living by Alexander Elder which is the genesis of the name of the website that we talked about earlier It was the major influence at the beginning of my trading career I read the book and I looked at the screens and I said, Well, here s it in the book and here it is one the screen Is that the same thing I went through about 12 months of my life where I was like, This is not the same Either I m not understanding or it doesn t work in a repeatable fashion. I realized that I have to build up myself Like a lot of us who start a business, you realize you can take some things off the shelf that show you information or aggregate information or take track of customers But that heart and soul of the business, that core, you ve got to come with it all yourself You can t copy someone else s business and you can t copy someone else s trading strategies So I had to build my own I built my own first and not until late 2003 did I sell anything or even blog about it or write about it. Andrew Okay, and in 2003 what s the first thing that you do. Rob Well, the first thing that I did was I reached out to a web site that was running at the time It was the major portal for currency at the time called FXstreet, still a major portal I said, I m happy to contribute content I don t know how I said it, but it just seems natural to me that I said, I have some things to say, does anybody want to hear them So I started writing about it with no charging Just blogging Just writing about it Just writing about my experience The ups and downs And in particular the downs and the struggles that I d had And I gave away everything for free. I read Seth Goden s Unleashing The Idea Virus and Permission Marketing and I said, You know what I m going to do I m going to give away an Adobe PDF of this little eBook that I wrote for free And I don t care what happens I didn t even keep the email addresses I was an idiot I was like, Oh Permission Marketing needs an email So it was only later that I started collecting the emails That just blew up. That eBook was downloaded 500,000 times within 12 months It was downloaded j ust a ton of times So many times, I couldn t believe it I couldn t believe the statistics I still can t believe it That launched the whole career That s when people started asking me if I could tell them more. Andrew You don t have the most experience in this base You re not the biggest name You re fairly new at it, and you re already teaching people You re already putting together an eBook. Rob Yes, the eBook was, and it s funny, no, the only thing that you got wrong there, and you got most of it right, is that I never really thought I was teaching people as much as I was willing to freely share my terrible experiences, that in this business nobody tells you what they lost They always want to tell you what they won They always want to talk to you about how awesome, because it s like we have a natural inclination to spread our DNA, right. So if I can attract females, I will spread my DNA, and I need to look all these ways And I just thought, well, I don t give a crap about that I just wan t to break open this I want to break this open and say, Look at what an idiot I am I found out what an idiot I was And that was immediately popular It was odd for me that someone would come to be afterwards and say, I read about all this money that you lost, or all these problems that you had Could you teach me. And I realized that if I was eventually going to teach something, that I was going have to be able to put something together that would be worthwhile Like, I recognized the deficiency, is what I m saying, that, no, I mean, by that time I d started making money, and I d started doing well, but I realized that just because somebody wrote me and said they were willing to pay me money didn t justify me taking it. Andrew Alright So then how do you know what to teach I don t want to brush over that either, because I see a lot of people who know their stuff and are teaching it and still feel like frauds, still feel like someone is going to come out of the bushes and say, Aha, you don t know everything, and what are you doing teaching anything And here you are, getting started, talking about your failures, and still you feel comfortable charging How did you get past that. Rob Yeah, that s a good question I have always felt that I learned the most from people who were willing to communicate pretty much the whole experience I love that question of how do you deal with feeling like a fraud I love that question And my answer to the question is that one day you wake up, and you say, Why don t I just tell them that I m a fraud Why don t I just tell them Why don t I just get it out of the way at the beginning so that you it away from people. And I thought I m going to take it away immediately, that before we even go down this road, What you need to know about me is that I m an idiot I m an idiot because I lost money irresponsibly I lost the first account I ever traded It took me 12 months to figure out what I was doing It took me another 12 months to get back the money that I d lost, and then it took me another 12 months after that to start making significant gains. And before we get to the gains, let me really drive home that I took too many trades I leveraged too much money I wanted to make it all much too quickly I didn t just say that I said, Let me tell you a story about it, and so lest you think that what I m telling you is that I m better than you, I m just better than you at describing the problems that we face, because I m not afraid to tell you what I feel about myself So I m pretty vocal quite often when I make a mistake, and I think a lot of people like to see that They like to learn from that mistake I made a lot of money in the mid-2000s, the middle part of that decade I made a lot of money on interest rates, and when I had something to share that made a lot of money. It made it easier to come out with it and say, You know, I haven t been telling you what a great guy I am I ve been sharing with you a lot of other things When I was really ready t o start teaching something that worked and made a lot of money, and I charged 1,000 or 1,500 for it, I had communicated first My qualifications were that I d made every mistake, and that you could see this progress from really destitute individual who showed you how I ll show you the bad times, too I think that s what it was, Andrew How did I learn how to teach. When I came across something that finally worked, that was repeatable, and I had exhausted my communication of my qualities as a loser, I could go to people and say, I figured something out You ve tracked this progress I figured something out I want to charge you for it, because I m not going to give this away for free I m not going to give you this information for free, because it s taken me the blood, sweat, and tears over these years, and you ve watched it So how do I know what to teach I knew what to charge for when I learned what worked for me that could be repeated. Andrew You had breakfast with a guy named Tim, who said, S omeone in this space needs to show traders how to make 50 a day. Rob Yeah, Tim Bourquin is awesome. Andrew Oh, I know Tim Bourquin, yeah. Rob Yeah, and we have breakfast once a month So Tim Bourquin and I were having breakfast, and we were sitting across from each other, and we have breakfast to just talk about our crazy ideas He said, You know, Booker, somebody ought to teach people how to make 50 a day And I thought I went through a terrible financial crisis You know my interest rate system essentially got turned off because the economy blew up and this is true People do need to start from scratch And I need to charge less for what I do I need to reflect the realities of the economy right now and so that was the genesis of a membership website that didn t charge very much and that offered people a way to make a little bit of money every day and compound it. Andrew So what was the process that you were going to use to teach people how to make 50 a day. Rob Well, Tim said, You know, I would even settle for someone who just sent me an email with an idea that worked And I thought, Man, now if I could go back, Andrew, that s what I would do, because that s easy You know, you just put the email in the system and you send it out Somebody ought to do that Now I m going to say it to someone else that is the greatest idea in the world. But the answer is I plan these trades every day I ve planned five to ten trades a day in the currencies in the future s market and even some in the stock market occasionally So it s no big deal for me to take one of those out of my own personal and say, I m not going to pick the best one I don t think the best one ever exists You just pick one of those out and you send it out to people and it s either going to build up over time, it s either going to work over time or it s not And, you know, I ve been doing it at that point for twelve years so I wasn t afraid that it wasn t going to work. Andrew Tim s the guy who told me what s going on with the vid eo here There we go Tim s the guy who told me, Andrew you ve got to charge for all these interviews and I said, Do you want me to even charge for yours He goes, Yes I said, That means no one would see it for free They would have to pay to - He goes, Good I don t want any of these free loaders to watch my interview He was on fire that time. Rob You know he - yeah, right And I think we oftentimes, this goes to that question of being a fraud and having guilt This goes to the question And the answer is you re a fraud to the extent that don t you feel that your information is valuable enough to charge for it And, listen, every human on the planet Earth knows that the movie trailer is free You get to watch the movie trailer for free You don t get to go watch the movie for free And no one would ask to watch the movie for free. And I think that s the model It doesn t make Hollywood a fraud Listen, it s so true that you offer something of value for a price that is ridiculously low, Andrew And you v e done a great job of it And no one would begrudge you that. Andrew Oh, people begrudge us, I have to say Maybe they shouldn t, but they do. Andrew One of the things that you decided to do was sit next to your customers. Andrew Why does that excite you so much What s the process. Rob Well I hate to mix religion and business but I guess that s what. Andrew Yeah, well, I already did. Rob That s what most churches do But when I was a bishop and before that in the Mormon Church I was an elders quorum president for longer than I can remember And what you do in that situation is you delegate a lot of tasks but what you have to do in order to really understand what the needs of the congregation are is you re encouraged to go out and visit these people, encouraged to. And I spent a lot of time visiting with people And you learn where people are struggling with the doctrine You go into someone s home and they re like, Okay, I read this Remember I said reading the trading book Well I read this part of the Bible or the Book of Mormon, and I m like, I don t understand how to apply this I go to church I sit here and listen to it And I was like, Wow, this is like a business problem. How do you apply this information Education isn t enough Training is essential to this So you sit in someone s home and you work through the practical aspects of treating each other kindly. Andrew What do you mean What is it that they would have trouble with that you could only see if you were watching them at home. Rob So if someone comes to church dressed nicely and is doing pretty well and then you go over to their house and you sit with them as a family and they drop a bomb on you, because you re the bishop The guys says his wife walks out for a minute and the guy turns to you and he says, I ve been sleeping with a hooker for like the last six years. Rob And he s like, I don t want to do it anymore and I love my wife And you re like, okay So he s like, I know what I feel is right and then practically speakin g I can t get it done You re never going to know that from looking at someone in church and I thought, Man, I love these people I love this family I m going to sit here with him, and then separately we re going to spend some time together He needs to be trained on how to get rid of those problems or whatever. And it s the same thing in business When I travel and I sleep over at traders houses I don t go sleep over at someone s house that made 1,000,000 I go sleep over at the house of my customers who aren t doing well And I say, Why are we struggling here And that helps me make a better product that sells better Why sell a product to the person who doesn t need it anymore I could sell interviews with the million dollar traders and that s fine Whatever But I m really interested in the training material that helps the person who s struggling with this business in which 95 of people fail and being honest about it. Okay, Rob, I read your stupid book and then I looked at the screen, and it di dn t work I love that conversation, because it teaches me, where I fell short and I m never going to know that in a webinar, and I m never going to know that from AB testing on what they purchased I can AB test what they purchase all day long, but what I do is like AB testing. What s the Here s the premise, and then Z is the failure of that premise, to deliver, and if I can do a better job at Z of turning that in to the delivery of the promise in the first place Well, I could sell a lot more of those the next time and I feel better about myself as an educator and as business owner. And, I actually secretly love these people, like it s terrible Don t love your customers, you ll never want to charge them for anything, but I love them I love these people. Andrew Talk to me about the practicality of this I ve talked to entrepreneurs This sounds great We can give them this great advice but when I talk to entrepreneurs, who have to just make phone calls to customers and do customer development work to understand their problems over the phone that alone is awkward You are going into someone s house. Rob I immediately as soon as I have to call myself out at night guess is Ok to say I immediately thought, I should try this, and then I thought I better take my own towel, because I don t want to leave my body hair on their towels, and embarrass myself And this is like one little aspect of a much bigger day that I have to incorporate. Andrew You know, I have to get comfortable with How do you get over all of that. Rob It s It s Okay, it s that, plus it s the fact that once they turn on their computer and show you how they re doing something, and they associate you with their successes or their failures There s a whole amount of pressure that comes in to it and then they might serve you food, that you re not comfortable eating. Rob Yes Then you might find that they ve moved their children to the basement While you slept in their children s bedroom I mean it s. Andrew Good So, how do you deal with that. Rob Man I just Here s my strategy for success, is that I spend a few moments wholly and completely acknowledging that this is the craziest thing that I ever thought about and then I tell it to them I tell them straight up I say, I m really uncomfortable at other people s houses I don t like eating other I m going to tell you all of these problems, but I feel compelled to get to know you because I don t do everything right, and I m falling short with you, and I want to see you I want to see you in your environment. When I drove across the country in April for one of these trips, I stayed in 10 cities with 20 families, or whatever it was Knocking on the door, and with me was my business partner who runs the Japanese version of this whole education business So, he s touring in America and doing the whole thing in Japanese, and I m knocking on this door and I m thinking Not only am I setting myself up for discomfort. I m putting Brad in the position of laughs I m like screwin g at I and I felt uncomfortable, the whole time The entire time, I felt uncomfortable and nobody wants to talk to their nobody wants to talk on the phone to a customer that has a complaint Do you want to Do you want to stay overnight at his house. Do you want to eat his food Man, it changed it changes so much, so quickly, because you walk in to their house and you see what they buy How much of it they bought How much they depend on you How much they hold you in high regard or whatever, and I turn around thinking the same things about them It s a it s a It changes my business life every time I do it. Andrew So, do you have an example of one thing you learned by living with one of your customers that you wouldn t have known, if you were just doing webinars, and phone calls and website stuff. Rob Absolutely I have actually several, but I ll just bring up one in particular that struck me I often assume that if I can AB test a product, that s a digital product, that I will find out what the be st testing came up with, and then we ll just send a lot of traffic to that page and then magically a bunch of money will just show up in my account Like we make money come out of the internet Well, what if what they re buying is totally different from what I was selling. I walked in to their homes and I saw these rows on their shelves of DVD s , and workbooks, physical products and I thought Oh, I ve got this wrong Like, I ve been selling them digital products for download and I m missing the point that what they re still buying DVD s and I m not even offering it And I realized that, until I go in to their house, how am I going to know that laughs. Rob How am I even going to know that And then then the other thing I realized was People said they wanted trading systems, by entries and exits and blue line crosses green line Tell me how to make a bunch of money, but what they bought and what I saw on their shelves, were volumes of products about the psychology of trading or the mental aspec ts of trading and when I asked them about it, they would say things like I keep making the same mistakes, and blah, blah, blah, and I realized, those products that on their shelves cost a lot of money and haven t solved their problems, yet. There s an opening in the market here for something that all of my competitors keep saying nobody pays for That s why they tell me that It s because they pay a lot for it I can charge less for something that s of a high quality, and I can truly give something to people that they re looking for I realized what I think they re looking for And I can discover on a test page, fine, I can actually see how to convert traffic into money most efficiently But I may actually be testing a suite of products that are totally off base I could make 32,000 dollars on Monday when all the charges go through on the new course, or I could make 55,000 dollars on Monday if I had sold a course about what they really wanted And they ll tell you. Rob what they really want onli ne, and it s not what you see that they really want when you go into their house. Andrew Alright To get started, the first product was the set of tips, right. Andrew That you were going to sell at, was it at 37 a month right away. Rob So the very first thing I ever launched was a core set of lessons that you could pay for monthly or all in one chunk The numbers are so disparate They changed so much over time as I learned how to be a business person that it s not even useful to talk It ranged from 50 dollars a month to 199 dollars a month. Rob And it was all over the place I did a lot of testing on what prices got the most number of people As it turned out people were willing at that time to pay, you know, upwards of 199 dollars a month for these types of lessons So. Rob it started off in those days as quite an expensive product Right. Andrew You told Jeremy that at the launch you had a list of 25,000 e - mails How did you get so many people before you launched your product. Rob Well, I wrote t his e-book called Strategy Ten which is a philosophical e-book It s not a book about where you get in and where you get out of the market It s a book about the fact that trading becomes effortless or far easier than we ever really make it when we do more of what we re able to do well, and then we scale it as opposed to trying to do something over and over that we don t seem to be doing very well. Trading becomes a lot easier when you focus on what you can do and then you scale that even if it only turns into a lifestyle business Instead of constantly trying to mimic somebody else or whatever That e-book, I didn t get an e-mail address in exchange for that which was stupid Like I said, I ve never been the best business person in the world So I probably had 100,000 people download that e-book without giving me any information I just gave it to them Then I started collecting e-mail addresses, and I quickly got a substantial list of e-mail addresses when I started asking for an e-mail addre ss before I gave them the book. Andrew And this is the one that s now available as a PDF online, or on Amazon for 99 cents. Rob Yeah You can buy a Kindle version of it for 99 cents You re essentially paying for a version of it that you can put on your Kindle for 99 cents Or, you can download it for free in exchange for an e-mail address on one of the websites that are all over the place. Andrew I tell you, you ve got to have whoever s doing the membership stuff hide it, because it comes up pretty readily on Google. Rob Yeah, see. Rob that s a good point. Andrew giving you an e-mail address. Rob and this is a good point, Andrew This does go to the core of it I realize that what I do well is communicate ideas in an enthusiastic and persuasive manner I never realize that what I did well was gate keep it I ve just decided that I ve lost who knows how many millions of dollars by not being a good gatekeeper, by not charging enough for the product, and I don t care So, yes, you can find it online I would encourage people to download as much of what they can find from me for free I don t even care It doesn t even matter And it only helps my business later on. I m running a lifestyle business I m trying to make between a half a million and a million dollars a year by not trying I want to make that amount of money, and I ve got that system down What people get from me for free is totally cool That s fine But it is true, yeah, there s a lot of what I ve done that s just freely available And that s cool. Andrew You also had friends who e-mailed your product to, I guess, 40,000 more people. Andrew Maybe even more than that Who are these people, affiliates. Rob Well, back in the day, and still to a certain degree although it s a less friendly society of educators, back in the day there were co - educators There were other people in this business with me that were just starting out, having traded somewhat successfully, and we re just starting out sort of testing the waters on selling informat ion products I don t know anything about joint venture marketing at that stage I don t understand those concepts. But, I did understand the concept of you ve got people, I ve got people, let s get our people together So that s what we did You know, you just reach out to people by email It s the old, whatever you want to call it, what can I do for you first. Rob I ve got this list What can I do for you Andrew, to be honest, there s still people in the business who I talk to like that and they re like, what is his hidden agenda What is he trying to get at One guy wrote me and says, well, I know that you re just trying to milk my database I m like, your database doesn t have udders I don t even know what you re talking about. It s just funny There s such a wall up in this business now whereas years ago, there wasn t such a wall We were all just figuring it out as we went along and it was much easier to team up with somebody to send out emails You weren t worried about, oh, well, I m launchin g this product in May, so I can t send out emails for you. Nowadays, the whole business is run by these middlemen that promise that they can hook you up with the biggest names in the business These middlemen take a cut of all the money in exchange for setting you up and scheduling you out and they re the gatekeeper of who gets what I m just like, whatever I like to run my business by myself now. Andrew Do affiliates send you traffic. Rob Yeah, they do. Andrew They do That s where you get a lot of your orders. Rob I get probably 30 percent of my orders from affiliates now, yeah And I get them from the same affiliates There are people who have good lists and bad lists and you quickly learn who those people are. Andrew What s your deal with affiliates. Rob What s that. Andrew What kind of cut do you give the affiliates. Rob It s a pretty standard kind of 30 percent of whatever they sell Then I actually, secretly, without telling them, if one of those people signs up to be an affiliate, I give them a cut of the underneath level as well, but they don t find that out until I send them their first money. Rob It s kind of like a surprise that comes to them I had one guy, one of his referrers signed up to be an affiliate that made a lot of money and I sent him a check that was bigger than he expected I also pay for traffic without telling the affiliates I ll send them, sometimes it s a quarter, sometimes it s ten cents, if they send a person over that puts their email address in I won t tell them that that s the deal I ll just bonus that If somebody ends putting their email address in, I ll send them more money. Andrew Keep them happy. Rob Yeah I like happy people Listen, if they came over and stayed with me and we had a real heart to heart conversation about business, what do we all like We all like it when someone surprises us with something that we didn t expect We all like being treated better than what we expected In this business, affiliates don t treat each other very well They d elete cookies off of people s machines and there s all kinds of shenanigans that go on Frankly, I just don t have the time or inclination to learn how to do that I would rather learn how to do things that send them more money I would like to do that. Andrew How do you find your affiliates. Rob I used to go speak at expos I used to go speak at conferences and then I would go and sit in the back of the room and listen to everybody. Rob I would go up to them at the end of it and I would say, I have a bunch of traffic, I have a podcast or I would try to clue into what was important to them I d say, you know, we should work together sometime It used to be really easy and now it s a little bit harder Like I said, the industry kind of closes up a bit and you just work with the people you ve always known But if I were starting out today, I would go to those conferences and I would shake people s hands and I would not differentiate between the people who have 1000 people on their email list and pe ople who have 20,000 or 30,000 or 100,000.I wouldn t make a distinction because the people with 200,000 have emailed those people four million times and the people with 1000 are clearly just getting into the business and need a leg up and they ll be loyal for a long time to come. Andrew What software do you use to manage your membership. Rob I used to use WishList Member It was the wrong tool for the job of managing affiliates So I switched to DigitalAxisPass, which tracks affiliates quite well, actually It s the membership software, it s the gatekeeping for the payment gateway and also the affiliate module all built into one system It s off the shelf, it s not terribly expensive. Andrew works with WordPress. Rob Yeah, and it works with WordPress Exactly. Andrew What about sales pages There was a time when you were looking at people who had really well-polished, well-designed sales pages and you didn t have that. Rob Yeah One of my fascinations has been with the creation of landing pages to build traffic, so landing pages to build a list versus landing pages to make money I found that in my business in particular, a landing page that generates list subscribers is better when it looks good Unbounce has a great product that builds really slick looking I always call them the glossy landing page for building traffic That works really well But then I used Premise by Copyblogger for my landing pages for sales which looks like my nephew built it in my grandmother s basement You know, it s like. Andrew It looks like everyone else s sales page it feels like these days. Rob Yeah, right And so it looks more authentic when it doesn t appear that I have paid someone thousands of dollars to pick money out of your pocket And it s true that you can t make it look great under some tools It forces me to say, well I m not going to put that up there because it s going to look stupid The big glossy button s going to look dumb on this page And it forces me to get back down to authenticity I foun d that people just want to know why I m enthusiastic about it first, and then they want to just make a decision for themselves You can still do that on a traditional long sales letter landing page. Andrew How did you learn how to write that, how to write those long sales letters. Rob I read every single landing page that I could get my paws on I read landing pages from digital products for training your dog to landing pages for selling I even dug up out of my old drawer when I was a kid, this Some guy in my neighborhood paid me a hundred dollars to deliver these Ponzi scheme letters door-to-door They were on this blue paper written in Courier font that he d typed out and then mimeographed I went back and I read that It s got a p s at the bottom and the whole deal I was like whoa So, that s influenced me greatly It s really one of those ideas where you mimic what seems to have worked well for you I said that, I like that, I like that, I like the way that went I m going to read that. Then I read everything I could ever read that Frank Kearn, the famous e - mail marketer, ever wrote As soon as I found out who he was I dug into the internet and tried to hack into back things and see what he wrote, and see landing pages that are old and expired I have somewhat of a secret obsession with landing pages I guess some people like, you know, certain kinds of pornography or whatever I m like, you know, I love looking at landing pages I love to see what works, and I like to try different things out. Andrew You just sit and read them. Rob Yeah, yeah, and. Andrew What are you looking for when you read them. Rob I say, within the first few sentences, do I know what this is, do I know how to get it, and do I want to read more Do I know what this is What the hell is this Do I know how to get it Is there something very clear from the beginning Alright I m ready I m ready I want to see how much it costs Boom I m ready And, do I want to read more You know, the ones that I really like are the la nding pages where I bought the product and I m proud that I bought it because I like the landing page. Andrew I ve heard that, that sometimes when people buy the product it s like applause It s not so much that they need the product They just need to show you that they appreciate how well you did. Andrew with the sales copy. Andrew Let s see what else there is that I want to understand here Oh, there it is You said you re doing this for the lifestyle. Andrew But you gave away all the cool parts of a lifestyle, right Didn t you give away your stuff. Rob Yeah, in April of this year Here s the short, 30 second version of the story I realized that professionally I ve accomplished some things I m happy with the books I wrote I m happy with the business I have I m not an unhappy person But I realized that I m 41 years old, and I was wondering what if I wanted to write 9 more books in the next 10 years What if I wanted to grow it to be a 1 2 million dollar business Then, on a personal level, what if I wanted to settle down again Can somebody at 41 change their life again. So I had all this furniture built up from, you know, the time that I was married and the stuff that I got I had all these trappings and all this lifestyle that was created from the business that I got, all the monitors, you know the traders with all the multi screens and all that crap And I just said, you know what I m going to do, I m going to go balls to the walls I didn t give away the money I put it away, though I put it where I can t access most of it. And I gave away all of my physical possessions I gave away the couches I gave away the monitors I gave away the computers I gave away the extra electronics I gave away the old iPads I gave it away Like, I didn t keep it I gave away the clothing I kept enough clothing to fit in one bag I kept these electronics in this plastic bag that s GoPro cameras, a Lavalier microphone, and a mini tripod And then. Rob my mobile battery charger and my notebook Like, this is what I own now And I went on the road again, but this time when I went on the road I went on the road and said, I m going to reinvent things from scratch I m going to try this What if I could start over We ve all done this, Andrew, where you look at your website and you re like, if I could just go back over this again I would never have done this complex, stupid thing And I said that s what I m going to do. And I m going to write a book about it, about trading and meeting these people on the road So I wrote a book Traveled on the road Just finished the book I m actually going to give the whole book away for free as a PDF I just had a wonderful experience I said, I m going to start from scratch I m going to try to redo this the right way again I m going to back it up And most of us have employees and all kinds of crap, and we think we can t do that. Andrew And so you ve given away everything, and you don t even have anyone helping you in the business anymore. Rob I have one, Wes, who has w orked for me for 12 or 13 years now He lived with my wife and I when he was a teenager actually, and then started working for me when he was a teenager It s been about ten years now that he s worked for me, and I will never let, this is one of my things, I ll never let him go He is the only person who ever worked with me or for me that was intensely loyal and who is completely trained in everything that I do I have mimicked myself in Wes I can hand over the day to day running of the business with no questions asked to Wes, and he is the sole employee of the business Yeah. Andrew Alright let s talk about how you did that Automation, that s something that I ve said entrepreneurs struggle with We start off doing something really well We then get into trouble where we fall behind, right And so we hand that something over to someone else and we say, good now you re the expert you do this really well The person lets us down because they don t do it our way or they don t understand how the res t of the operation works We take it back onto ourselves and we say, no one knows this business but me I m the expert I m going to have to suffer for the rest of my life working 19, 20 hour days. Then we feel brave because we re working 19, 20 hour days when everyone else is only in the office 8 to 9 hours We don t realize we re making a mistake by not systemizing I think I ve pretty much summed up Michael Gerber s book. Rob That s right. Andrew The e-myth. Rob Yeah I call it the e-myth I call it the Michael Dell syndrome You know, he wants to take back control of his company, the whole business That s like on a grand scale, isn t it You think that that s only the e - myth revisited This happens to multi-billion dollar companies And it s very true When I was a bishop, and I do hate to mix the religion and the business but it s the truth so why not, you cannot minister to, in a religious sense, every single individual individually You can t do it There s the kids organization and the women s organization You have to hand it over. And this is the key, Andrew Before you know how to run that organization, before you ve learned that you re the expert, and I think handing something over to someone else, or handing it over to an automated process, is very difficult to do when you think you re boss When you think you re the boss of that process That you do it better than anyone else I think that it requires this humility that you don t actually know how to do it better Here s what it came down to for me Delegation and automation without Tony Soprano style accountability is worthless. To personalize this, I have to be the type of person who spends ten minutes making people brutally accountable for what I have given them I still work with contractors and people who do piecemeal work for me I have to be brutally honest with them about the terms of the deal up front because I m handing something over, like accounting, or I m handing over something like that And I have to hand it over c ompletely and say that I m never going to take it back again I m never going to do this stuff myself I think that s the key I have to go back and teach them and train them I have to be willing to go back with them and sit across from them and say, this is wrong this is the way we ve got to do it. And this is the part, I think, where people say, I m done with it, I m going to vomit if I ever have to see this aspect of my business again I think that s where we get into trouble And that s where I got into trouble saying I want to hand it off and never look at it again Or, I did this once where I said, the system will take in the money, register them for the class, send them an e-mail, you can see this coming, and I went to frigging Hawaii I m on a plane, and it s not taking the money, and it s not sending out the e-mails Even though it tested well, I realized you ve got to still be there to follow up on the system You can t walk away from your own business. Andrew You have to watch it and m ake sure it s still working But, how did you set it up in a way that it would work in the first place. Rob How did I find processes that worked is the question. Andrew Or create the processes that work. Rob This is the work Let s take, let s take the idea of, charging a set amount of money, monthly, for a membership website, that puts people into a member ship module For me, it is that I, spent 1000 s of dollars and 100 s of hours of my time, testing two or three different solutions, to the system and then, running people through, each of those systems and then, making a final determination, before I knew for sure, if it was really the right one and taking the leap of faith and then, handing it over to it and then, I had to follow up on the system and then, I had to let it go. There s always going to be a better way to get it done, right And I had to let it go, I had to I had to hand it over and there s so many, off the shelf programs now, to automate the billing and the Word press is the greatest tool, ever built for a membership website or a content management system But, when you get down to accounting for example, you first have to know, for me anyway Andrew, like you have to know first, what it is, we want. Like so, a lot of people I ve watched in businesses, hand over stuff and they expect the person, to be the subject matter expert and assume that they read your mind and know what you want So, when I handed over accounting for example, I got to say, every single day, I want to see these numbers on my dashboard, displayed in this way and I got the numbers, but then I realized that, that doesn t mean they calculated them correctly. I got the numbers but then, you got to go back for a few weeks and make sure that, Show me how you did the math Show me your work This is where I think, everything gets screwed up, that off the shelf, you can hire someone or you know, buy a system that tracks it but, you ve got to go in and make sure, it s doing the math correctly And this is where I think, we don t want to do it anymore. By the time we hand it over, we don t want to do it anymore It s just you know, like. Andrew Done that. Rob Yeah I talked to a guy the other day that makes a million dollars, every launch cycle, in products related to training Makes 1,000,000 every time he launches a product and he has, 11 people working with him He s like, I just want to fire everybody Because nobody, it s like inside this, it s like a sausage factory and I can t stand to look at it anymore And I thought, laughs , what are you going to say. You know like, you realize, you have 11 people doing the job of three and how do ever begin the process of, letting those go and consolidating it and closing it off I mean, how do you do it How do you do it What you do is, you sit down one day, I think you go away, you go away from your business for a while and say, If I could start this tomorrow again, what would I do differently, to make my life easier And you do have to come up with the boldness, the ability to come back and say, I did it wrong the first time I never said, I was perfect at this, I did it wrong. Andrew Yeah Let me give people who are part of Mixergy premium, a few suggestions for how to follow up and then, I m going to come back and ask you a personal question, that I hope you will answer, with something that is not, well, I ll push when it comes Here it is, if you guys are part of Mixergy premium, here are three courses follow up and if you re not, go to Mixergy premium and sign up already First one, since we talked about copywriting, check out Dane Maxwell s copywriting checklist. It s one of the first courses, which means, the audio is not as good as it should be But, the content s great and he also included examples of copywriting over time, that he especially liked and you might remember from Dane Maxwell s very first Mixergy interview, what he did in the beginning was, when he wanted to learn copy, he write by hand, he copied by hand, the best copywriting that he could find, so he could really internalize it And so, he gives a few great samples, if you want to try that process. We talked about Tim Bourquin, who kept pushing me, to create a membership site If you re interested in this and you re on the fence, check out Tim Bourquin s interview, not the course but, the interview, that he told me, Do not make it available to anyone, unless they re a premium member And that should get you over the hump, to start creating your membership site and when you are over the hump, we have a couple of courses, that will help you build it up, including the one by Stu Mclaren, the guy who created the software, that we at Mixergy use, to run our membership site Rob, we use Wishlist member because we don t have affiliates I think it works with affiliates but I understand, your need to get something different. Andrew I use Stu s program, Stu taught here and you ll see when you watch the course, we don t do every single thing that he taught, bu t we do a few and that alone, gives us a lot of, allows us to grow our membership site I m not looking for perfection, I m not looking to copy everything in the courses, but I am looking for one or two ideas, that we can implement, that will make my life easier or increase our sales or more than that, I d rather even keep our customer s happy Alright, here s the final one, we talked about automation For me, one of the best programs on automation is an interview, with Sam Carpenter Sam wrote the book on automation Why can t I think do you remember the name of his book. Rob No, I don t I was going to look it up right now. Andrew Let me find it right now Sam, do you know it. Sam Work the System. Andrew Work the System, of course I knew it was something that should have been obvious Work the System Good book I think I did a great interview with him where we broke down his process and showed examples for how do each part of his process So if you re having trouble keeping up with what you re doi ng and need to systemize, check out that interview Of course, these are just a few samples We have many other courses on systems, on membership sites and on copyrighting If you re not a Mixergy premium member, go to and sign up I guarantee you ll love it I should look at the camera and say that I guarantee you ll love it I m looking you in the audience eyes. Andrew It is different because I get your video as close to the camera as possible so when I m looking at you, it ll seem like I m looking the audience in the eye but there s nothing like looking directly at the camera. Rob There s something I never knew about Skype I can put that right there. Andrew I even got teleprompter hardware that you can put on top of your camera It didn t fit on my IMAX and then I hired someone from Taskrabbit to cut it He brought a drill The office was all noisy I m so glad these people are nice and they were okay with it He drilled it it still didn t work As close as I can get it is putting the window right underneath the camera. Rob Yeah, right That s cool. Andrew Here s the last part I m going to ask you what is the best part of having made it You re going to be tempted to say something like you know, being able to read a good book, having customers that I care about Give me the fun part of having made it. Rob When I was in 5th grade, Mrs Holmes was my 5th grade teacher She s still alive today and I wrote short stories every week that she would read to the class I had nothing more important to me, from that moment on in my life, than to be a writer The greatest thing about my life right now is I no longer care if what I write is good I get to just write I get to write I get to write and I don t get to worry about the reception that it gets. I have learned that you write for the joy of writing and I write about the financial markets for a living and I speak about them also But I write about the financial markets for a living, which doesn t sound exciting but I made it exciting I made it exc iting and I get to do it whenever I want, all the time, even though my parents told me when I was in 5th grade there s no money in that I get to do that thing and if I never got paid a dime for it, I d still be doing it So, yeah, you re right I don t care about the lifestyle I don t actually care I care about the writing I don t care about the physical stuff That s it, Andrew I get to do what I want I get to write and I love to do that. Andrew I was hoping you were going to say you get to go into bars and buy out the whole place or go to the best clubs and buy them out and have all your friends over every night and then leave and go on a boat somewhere But I think this is much more meaningful Thank you for doing that Thank you, also, for showing me all your financials and, number two, for answering the Dave question at the top of the interview. Rob You re welcome. Andrew Thank you all for being a part of this interview The website, of course, is or I even like, Rob, your personal site It s very simple It gives me everything that I need about you, Is that right. Andrew Thank you all for being a part of it Bye, guys. Rob Bye, everyone. This interview s sponsor. Walker Corporate Law Scott Edward Walker is the lawyer entrepreneurs turn to when they want to raise money or sell their companies, but if you re just getting started, his firm will help you launch properly Watch this video to learn about him. 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